Getting a new brand
on the right track
Rekindling’s task was to develop a suite of business collateral for the new brand and deliver that through a unique and compelling brand identity that appeals to both transport-based organisations and top talent in the rail industry.
We developed the logo, brand assets, and colour palette that was adapted across different print and digital media including business stationery, presentation templates and a corporate website.
In addition to this, we built a brand motif around the idea of forging new connections between talent and industry, which also aligns to the concepts of train tracks connecting.
I have worked with creative talent previously, but Katharine is so far ahead of the others.
She is an absolute delight to work with, knows what I want before I do and I would recommend her to all. Design, copy, websites… she can do it all.
Jan, Founder, JHA Global